Typefaces & Tangents

Lessons, wins, and the occasional “what was I thinking?

AI Made It. We Can Tell.
Jessica Shokler Jessica Shokler

AI Made It. We Can Tell.

AI can make the flyer, write the copy, and generate the image, but can it make people care? A look at why AI is a powerful creative tool, not a replacement for the human perspective behind great design.

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In My 30s and Still Sulking Over a Birthday
Jessica Shokler Jessica Shokler

In My 30s and Still Sulking Over a Birthday

My birthday came and went, and now I’m stuck with the blues (and leftover cake). That “party’s over” feeling isn’t just personal, it’s the same slump brands face after a big campaign.

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